Director, Commercial Sales — EMEA

• Lead and scale Vercel's Commercial sales team across EMEA (excl. DACH), owning the full mid-market and growth segment motion. • Convert developer love and self-service momentum into contracted, expanding revenue with scaling tech companies and digital-native businesses. • Build the systems, culture, and talent needed to consistently hit and exceed revenue targets in a fast-paced, high-velocity environment. • Work closely with Marketing, SDR leadership, Solutions Engineering, and Customer Success to build a repeatable, scalable commercial sales engine. • Based in London with in-office anchor days on Monday, Tuesday, and Friday.

• 3+ years of sales leadership experience in a SaaS or technical software environment, with a strong track record managing high-velocity commercial or mid-market teams. • Proven ability to hire, ramp, and develop commercial AEs in a competitive market. • Deep understanding of commercial sales motions — running tight pipelines, coaching on qualification, and keeping deal velocity high without sacrificing quality. • Experience selling into engineering, product, or technical leadership at scaling or growth-stage companies. • Data-driven approach to team management — using metrics to identify coaching opportunities, forecast accurately, and iterate on process. • Hands-on leadership style, comfortable being in deals and on calls when the team needs it. • Fluent in English; additional European language skills (French, German, Italian, Spanish, or Arabic) are a strong plus.

• Familiarity with developer tooling, frontend infrastructure, or cloud platforms. • Knowledge of Vercel, Next.js, or the modern web development ecosystem. • Additional European language skills to support the breadth of the EMEA territory.

• Own the EMEA Commercial sales number — pipeline, forecasting, and revenue attainment across mid-market and growth accounts. • Hire, onboard, and develop a team of Commercial AEs, building a culture of high activity, sharp qualification, and consistent execution. • Drive a high-velocity sales motion with strong outbound discipline and efficient deal management. • Coach AEs on territory planning, prospecting, and selling to technical and business stakeholders at scaling companies. • Partner with Marketing and SDR leadership to build and convert pipeline across EMEA through inbound and outbound channels. • Develop and iterate on Commercial-specific messaging that resonates with engineering leaders and CTOs at growth-stage companies. • Build scalable processes, playbooks, and onboarding frameworks to help the team ramp quickly and perform consistently. • Collaborate with CS, Product, and Legal to ensure smooth handoffs and strong retention in the commercial segment. • Identify expansion opportunities within the existing commercial customer base and coach AEs to grow accounts. • Represent Vercel at EMEA industry events, developer conferences, and customer-facing engagements.

• Competitive OTE of £300,000–£330,000, plus equity. • Inclusive healthcare package. • Flexible time off. • Mentorship and event budget to build your network and skills. • Full equipment provided, plus a WFH budget to set up your home workspace.

Vercel is the agentic infrastructure company powering the next generation of the web. As the team behind Next.js, v0, and AI SDK, Vercel helps builders move from idea to production with speed, security, and exceptional developer experience. Trusted by companies like OpenAI, PayPal, Ramp, and Supreme, and used by millions of developers worldwide, Vercel is building the platform for a future where software is built, extended, and operated by agents.