Performance Marketing Manager

• Join the Growth and Insights team in Dundee as a Performance Marketing Manager, working on activities that directly generate revenue for the studio. • Take responsibility for UA budgets, make key decisions on bidding, and work closely with an experienced User Acquisition team. • Test and refine what consumers see related to Hutch games across different channels and app stores to increase the player base. • Work in an exciting field that is varied and constantly evolving within mobile gaming.

• Demonstrate previous experience working as a Performance Marketing Manager in the video games industry. • Have previous experience running campaigns on Facebook, Google Ads, and other networks. • Show experience managing, maintaining, and building relationships with account managers at ad network companies such as IronSource, UnityAds, and DSPs. • Be comfortable running and optimising multiple campaigns. • Hold a degree in Economics, Business, Marketing, or something similar. • Demonstrate strong analytical skills with excellent knowledge of Excel. • Have a passion for working within games, with an understanding of what makes mobile games succeed or fail and audience demographics. • Have previously played a Hutch game and be able to talk about what you like and dislike.

• Bring experience in statistics modelling or other generally useful analytical techniques. • Have knowledge of SQL or any similar languages.

• Plan and manage the high-level UA strategy, making decisions on which channels to use, how campaigns are run, and target audiences. • Manage, analyse, and optimise campaigns to ensure the number of players acquired is maximised. • Supervise, mentor, and train Campaign Managers. • Make detailed creative briefs and work closely with the Marketing art team on creative optimisation and generating new creative artwork for campaigns. • Keep up to date with the field to exploit new opportunities. • Help with App Store Optimisation and refine the approach to measuring true ROAS.

• Work a 4-day week (Monday–Thursday, 30 hours per week) with zero reduction in pay. • Work remotely 2 days per week with flexible working hours. • Receive an excellent salary with private health care. • Access enhanced maternity leave (18 weeks) and paternity leave (6 weeks). • Receive support to learn, develop, and progress within Hutch. • Enjoy free snacks and drinks, social events, game launch parties, and Thursday night drinks.

Hutch is a mobile games developer and publisher with studios in central London, Dundee, and Canada. Their mission is to build the most diverse and engaged automotive gaming community on mobile. Their games have been played by over 280 million people, with new titles in development.