Paid Marketing Manager

• Drive ideation, strategy, and execution of scaled paid digital campaigns to generate and accelerate sales pipeline and overall company revenue. • Own and optimise paid social, display, and direct response campaigns across key metrics including suspects, MQLs, SQOs, signups, go-lives, pipeline, and revenue. • Partner with campaigns, design, marketing operations, product marketing, analytics, and regional teams to build a best-in-class paid programme. • Lead analysis of paid campaign effectiveness, shifting spend to deliver more value and driving a continuous experimentation roadmap. • Report on campaign performance to relevant stakeholders and proactively identify areas of weakness with plans to remedy.

• Have 7+ years of overall work experience. • Have 5+ years of paid digital experience, preferably in paid social, display, and direct response. • Have 2+ years of B2B marketing experience. • Have deep knowledge of the digital marketing landscape and best practices including targeting, ad formats, privacy laws, attribution, and incrementality. • Have advanced analytical skills with the ability to analyse trends and extract actionable insights from data. • Have experience driving experimentation roadmaps to continuously optimise and improve campaigns. • Be a self-starter able to drive both strategic and tactical workstreams forward with minimal oversight. • Have excellent written and verbal communication skills.

• Have 10+ years of overall work experience. • Have 7+ years of paid digital experience. • Have 5+ years of B2B marketing experience, preferably with ABM experience. • Have experience with Marketo and/or Salesforce. • Have experience driving demand for sales teams with knowledge of sales concepts, processes, and metrics.

• Design, implement, and optimise scaled paid digital campaigns across Stripe's inbound funnel. • Develop and manage testing agendas and media plans for the programme. • Drive growth across key metrics and report on performance on a recurring cadence. • Partner with internal stakeholders on audience management and segmentation. • Analyse campaign effectiveness and shift spend to maximise value. • Identify programme weaknesses proactively and create plans to remedy them. • Report up and out on campaign performance to ensure stakeholder visibility.

• Earn £81,400–£122,000 per year. • Work fully remotely from the UK or Ireland. • Access equity, company bonus, retirement plans, health benefits, and wellness stipends. • Join a mission-driven company working to increase the GDP of the internet.

Stripe is a financial infrastructure platform for businesses — from the world's largest enterprises to the most ambitious startups — used to accept payments, grow revenue, and accelerate new business opportunities. The Growth Marketing team is a group of performance-driven marketers and channel specialists, partnering closely with growth, creative, analytics, and regional marketing to drive revenue across all Stripe offerings and company segments.